American Culture Essay Example | Topics and Well Written Essays - 500 words

American Culture - Essay Example Many of them were graduates of Cambridge University, and they became Anglican priests to make changes in their local churches. They encouraged direct personal religious experience, sincere moral conduct, and simple worship services. Worship was the area in which Puritans tried to change things most; their efforts in that direction were sustained by intense theological convictions and definite expectations about how seriously Christianity should be taken as the focus of human existence. After James I became king of England in 1603, Puritan leaders asked him to grant several reforms, of which, mostly are rejected and the repressive attitude of Archbishop William Laud caused most of the Puritans to emigrate. Those who remained formed a powerful element within the parliamentarian party that defeated Charles I in the English Civil War. After the war the Puritans remained dominant in England and during the whole colonial period Puritanism had direct impact on both religious thought and cultural patterns in America. In the 19th century its influence was indirect, but it can still be seen at work stressing the importance of education in religious leadership and demanding that religious motivations be tested by applying them to practical situations. Often in society people are criticized, punished and despis

Carnivals of the Animals Essay Example for Free

Carnivals of the Animals Essay 1. The reason why the work was written: Camille Saint-Saens wrote the ‘Carnival of the Animals’ while he was on holiday as a light hearted musical joke. It was originally planned for the students of Sain-Saens at the music school where he taught piano, Ecole Niedermeyer but he had little time to compose. The work was subtitled â€Å"Grand Zoological Fantasy† and it became Saint-Saens intent to perform it as a surprise at the annual Mardi Gras concert of cellist Charles Lebouc in Paris in February 1886. 2. Saint Saens’ opinion of the work: The first performance of ‘Carnival of the animals’ was on March the 9th, 1886, peformed by pianists, Saint-Saens and Diemer. Composer and pianist. The work was requested by Franz Liszt to be played again. After the second performance, Saint-Saens refused to allow any more public performances of ‘Carnival of the Animals’ as he highly feared that it would ruin his reputation as a serious composer. His work then remained unpublished except ‘The swan’, publicized in 1887. His will read: â€Å"I expressively forbid the publication of any unpublished work, with the expectation of ‘The carnival of the animals’, which may be issued by my usual publishers, the gentlemen Durand and Cie†. After his death in 1921 the full score was published in 1922. Saint Saens composed the work as a musical joke, he thought that if it was published it would ruin his reputation as a serious composer so he did not have it published until after his death (apart from the publication of ‘The Swan’). 3. Romantic Influences that can be identified in the Carnival of the Animals: Saint-Saens used several different concepts to create a romantic aura about the music. ‘Carnival of the animals’ has a distinct song-like melodic line, this has been achieved by combining the fluctuating dynamics and the chromatic chords. Also, Saint-Saens designed his work using robato so the player must feel the music and storyline himself. Saint-Saens created his work for the piano and orchestra just after it was invented. The piano was another romantic influence because it had just recently been invented and it was a very sought after and expensive instrument. 4.My ideas and opinions as to why the work remains a popular significant work: I believe that the work remains this way because the way it was written made it very unique and it also told a story; these things are factors in why it has remained a popular piece for so many years. ‘Carnival of the animals’ shows how to feelings and emotions of something/someone via. music. Another reason was that Saint-Saens was a very famous and talented artist â€Å"a virtuoso pianist of the highest order† so most of the work he did was popular, the fact that it has remained popular for so long is because the work was very different from any other and Saint-Saens correlated humour into it.

An Online Utility Bill Payment System

An Online Utility Bill Payment System Abstract With the growing number of people who are been increasing pressured for time, online utility bill payment has become a graceful solution for the consumers with busy life styles. Through online payment of utility bills, consumers are able to save time, hassle and therefore make their lives much easier. Although online utility bill payment has become one of the fastest growing trends in the world particularly in the US, in the Sri Lanka however, the progress of households adopting to online utility bill payments is rather slothful. Thus, the primary objective of this study is to analyse the factors influencing the consumers intention to adopt an utility bill payment system in Sri Lanka alongside with the secondary objectives of identifying the awareness level on online bill payments systems, examining the most preferred utility bill payment options and models, and the degree of acceptance of online utility bill payment systems by the consumers and finally to analyse the future prospect with regards to online utility bill payments. Hence a survey was conducted among 50 physicians from four major hospitals in the Colombo city. According to the result obtained from this research, it was revealed that although in general all the respondents were somewhat aware about online utility bill payment systems, the younger respondents acquired a better knowledge about online utility bill payments than respondents from older age categories. Furthermore, all the respondents positively reacted and stated that it is important for all the utility companies to mark their online presence thus allow customers to conduct online transactions as it would be more convenience. Moreover, factors categorised under perceived risks and perceived benefits were found to have a considerable force on the consumers intention to adopt an online utility bill payment system. Other factors such as services and features offered by companies, individuals computer knowledge and skill, and usage of credit and debit cards were also identified and are di scussed in this research. Key Words: Online utility bill Payment system; Credit card usage; e-commerce; adoption; User intention. Chapter 1 Introduction Today the improvement of e-commerce has led to the derivation of various internet based activities. For e.g. companies are able to conduct their business activities at all hours, reaching customers in all parts of the world thus expand their customer base without geographically being limited. Whereas in customers perspective, e-commerce provides a platform on which they can easily carry out the necessary transactions at their convenience. Hence even the companies which provide utility services are boldly revolutionizing their industry thus adopting internet for e-commerce purposes (Buccigross, 2000). This allows customers to make their utility bill payments directly through utility companies websites or through a third party website such as banks, financial institutions and aggregators. Online utility bill payment is when the customer makes his or her payment transactions online for the utility services obtained from a particular company. By paying utility bills via online, consumers have the benefits of avoiding crowds, queuing, parking problems, and cutting their travelling costs and time (Ramayah et al, 2005). Hence consumers could simply get their utility bills paid with just a click of their mouse. In Sri Lanka, the payment system of utility bills is rather different to the systems established in other countries. The utility bills usually arrive by post thus the consumers must visit the payment office in order to settle the payments. As mentioned earlier, this process is usually accompanied by queuing, parking problems, and limited payment options. For example, the CEB NWS DB only accepts payments made by cash or cheques at their payment counters. These issues can be considered as a hassle for people whose jobs are of hectic and stressful nature. Many utility companies in Sri Lanka have identified this problem thus have implemented various types of payment systems in order to provide their consumers with a wider choice when it comes to their payments (refer appendix A). Online utility bill payment is one of the elite choices of payment systems that have been implemented in the contemporary world. Problem Statement What are the factors shaping and influencing an individuals intention to adopt an online utility bill payment system? Problem Justification There is a lack of understanding as to what is really happening in the local context with regards to the adoption of new technological services related to the internet. Hence there are hardly any researches that have been carried out in order to understand the consumers view point with regards to online utility bill payment systems that have been implemented. Therefore the knowledge about consumers behaviour related to this area of study is vital for utility companies and other vendors operating in similar businesses in order to estimate the potential market available hence utilize the internet as a tool of opportunity for those companies to grow and expand their market. The study will also be essential for government utility companies (e.g. CEB) since they have not yet implemented the service of allowing the customers to pay their utility bills directly through the companies websites. The information originated from this research will enable both the government and private utility companies to identify the significance of the factors influencing the consumers intention to adopt online utility bill payment systems thus develop strategies to further enhance their business activities. Objectives of the Study To determine awareness level about online utility bill payment systems by consumers. To analyse the factors influencing the consumers intention to adopt an online utility bill payment system. To find out the most accepted online utility bill payment options and the preferred bill payment modes by consumers. To analyse the degree of acceptance of an online utility bill payment system by consumers. To examine the impending future prospect of online utility bill payment systems in Sri Lanka. Significance of the Study This study will mainly facilitate the utility companies and other vendors in Sri Lanka to identify the factors influencing the consumers intention to adopt online utility bill payment systems, in this case physicians who are residing in Colombo, a highly skilled and a valued population in the country. Therefore by understanding such factors, companies will be able to eliminate the uncertainty levels and have a clear view about the potential market for online utility bill payment in Sri Lanka. This study will further help the utility companies develop enhanced strategies regarding the payment options that are being made available to their clients. Awareness about online utility bill payment will allow consumers to acclimatize to these new technologies thus exploit the advantages of the internet. The information and data that have been collected in this study will aid the future researchers conducting researches related to consumers intention to adopt online bill payment systems in general. Scope of the Study This study was carried out to empirically investigate the factors affecting the consumers intention to adopt an online utility bill payment system. However, the survey sample of the study consisted only of physicians working in four (4) private hospitals situated within the Colombo city limits. Furthermore, the physicians were from various backgrounds thus to achieve results that are more realistic and to better signify the people that pay utility bills, the sample have to be more diversified in terms of age and geographical location (He Mykytyn, 2007), preferably homeowners who are responsible for their respective household bill payments. Chapter 2 Literature Review Online Utility Bill Payment Online utility bill payment is when the consumer makes his/her payments for the utility service(s) obtained with the use of the internet. The types of utility services are illustrated in the table below. Today, the consumers trend in making utility bill payments is increasing particularly in the developed nations Brant (2008). In the Sri Lankan context however, although the country illustrates a steady growth in terms of internet usage especially from the users in the urban areas (Sathrasinghe, 2004), this has not been escorted by a similar growth in the number of consumers making online utility bill payments. In fact according to the Central Bank of Sri Lanka (2008), the overall transactions made by consumers over the internet illustrated a declining trend. Online Utility Bill Payment Models Options There are various payment models and payment options available to the customers when it comes to paying online utility bills unlike in the traditional (or offline) method of bill payment where the customer is limited to pay by either in cash, cheque, or electronic payment at a given payment centre. There are two types of online utility bill payment models, namely direct model and indirect model. The following table describe further details on these two models. Indirect Model (Third Party) Consumers pay any biller through a third party website such as a bank or portal, or by using software that interacts with the payers bank (Flynn Bowes, 2005) Automatic Bill Settlement by American Express (American Express, 2010) HSBC Easy Bill Settlement for Utility Bills (Hongkong and Shanghai Banking Corporation, 2010) With the evolution of payment options from barter to commodity-based, to currency and coin, to card-based and, more recently, to electronic network-based systems (Mantel, 2000), modern consumers have a wider choice when it comes to paying their utility bills via online. The table 3 below illustrates various online payment options available for consumers. Table 3 Online Payment Options Online Payment Options Definition Examples (Sri Lanka) Virtual Credit cards A disposable payment card that can be used to make purchases or payments over the internet (Economy Watch, 2010). Sampath Web card (Sampath Bank, 2010) E-cheques An electronic representation of a paper cheque (Acosta, 2008). e-cheques by Union Bank (New Sri Lanka, 2009) Smart cheques by Standard charted (Standard Chartered Bank, 2008) E-Wallets A software that has been installed on the consumers desktop which automatically fills payment forms (Acosta, 2008). Sampath e-wallet (Sampath Bank, 2010) Credit Cards (VISA, MasterCard American Express) The money for purchases or payments is credited directly to the consumers bank account, allowing consumer to pay later. HSBC credit cards (Premier, Platinum, Gold, Classic) (Hong-Kong and Shanghai Banking Corporation, 2010) Debit Cards The money for purchases or payments is deducted directly from the consumers checking account. HSBC VISA Debit card (Hong-Kong and Shanghai Banking Corporation, 2010) Sampath Bank Debit card (Sampath Bank, 2010) Online bank accounts Allows users to manage their bill payments through online banking Personal banking by HSBC (Hong-Kong and Shanghai Banking Corporation, 2010) Payeasy by Sampath Bank (Sampath Bank, 2010) Combank Online by Commercial Bank (Commercial Bank, 2010) Literate Review on Dependent Variable Given the fact that online bill payment is one of the fastest growing consumer activities on the internet that has being accepted by the business world today (McCormick, 2005), a few published empirical studies have specifically addressed the underlying factors that could materially affect customers adoption of an online utility bill payment system (He Mykytyn, 2007). Cheung et al (2003) have stated that theories such as the TRA, the TPB and the TAM are the most dominant theories that are been used to test studies related to the online consumer behaviour. Hence out of the three theories, TAM is considered as a suitable theory to analyse the factors influencing the physicians intention to adopt an online utility bill payment system (Taylor and Todd, 1995 cited Karami, 2006). (Please refer Appendix B for further details on the theories). Literature Review on Independent Variables In order to address the problem in this study, the following independent variables were selected as suggested by many previous studies. Perceived Characteristics Perceived risk Previous findings on the impact of perceived risk on consumer behaviour have suggested that the consumers consider adopting online payment methods more risky than tradition offline methods (Palvou 2003 and Koufaris et al 2002 cited He Mykytyn, 2007). In the Sri Lankan context, the risk of online utility bill payment is relative moderate. This is complemented by the fact that there are many banking services providing secure methods for the online financial transactions. However, according to the central banks statistics (2008), the total volume of transactions decreased by 5.7%. This indicates that there is a tendency that Sri Lankan consumers are concerned about the perceived risk associated with online payments in terms of security, trust and privacy. Perceived benefits the intention of online utility bill payment can be explained by the two components of TAM; PU and PEOU. Hence according to these components, when physicians consider online utility bill payments is more useful in terms of time saving, convenience and service reliability, and it is easy to use, they should be more likely to pay their utility bills online. Previous findings by (He Mykytyn, 2007 and Ramayah et al, 2006) revealed that perceived benefits are the significant drivers of consumers intention to adopt an online utility bill payment system. These findings were also consistent with previous studies on TAM (Chan Lu, 2004 cited Ramayah et al, 2006). Consumer Characteristics Consumer characteristics variables include gender, age, and nature of occupation, credit/debit card usage, attitude towards innovative payment methods, and individuals personal computer knowledge and skills. Gender Most of the previous researches on online bill payment, it is found that males are more willing to pay their bills through online than females. However, in a study by Masters (2006) it was found that the gender difference between males and females rate of internet usage among physicians are diminishing. In the Sri Lankan context, the computer literacy between males and females are 22% and 18.7% respectively (Department of Census Statistics, 2009). This indicates that the gender differences in how each perceives internet technology are blurring. Age Most studies indicates that the tendency of younger consumers intention of online bill payment is much higher than that of old consumers. This maybe mainly due to the familiarity of the internet based activities at an early stage. The circumstances in Sri Lanka are also similar; this may be mainly due to the high percentage of computer literacy in young people than older people (Department of Census Statistics, 2009). However, in the case of online utility bill payment, a study by Mantel (2000) showed that older people are more likely to pay utility bills via online than young people. General physicians/ Specialists Although most previous researches did not find a significant positive relationship between the user intention in online bill payment and education level, in study by Masters (2006) an interesting relationship between the nature of the work and internet usage was revealed. The study showed that there is a greater tendency for specialists to use the internet more than general physicians (Masters, 2006). Credit/Debit Cards Usage A study by Hayashi Klee (2003) stated that consumers who intent to use new technology have a more tendency in utilizing electronic payment methods than those who do not. Though the credit cards usage in Sri Lanka has indicated a declining trend since the recessionary months of 2008 the debit card usages have shown a considerable increase. Thus this could be assumed as a factor influencing the intention to pay utility bills via online. Attitude Attitude refers to the ones evaluation of consequences on performing a particular behaviour (Karami, 2006). Thus attitude has long been shown to influence behavioural intentions (Ajzen and Fishbein 1980 cited Pavlou and Fygenson, 2006). Computer Skills In most cases this stands as a key barrier for adoption of online transactions. Computer skills are mainly a persons ability to understand the set-up of online payments and the ability to use such online payment systems. Most of previous studies indicate that there is a significant positive relationship between individuals computer skills and intention to adopt an online utility bill payment system. (Please refer appendix C for the summarised table on literature review). Chapter 3 Methodology Secondary Data Analysis Population Sample The population selected for this study comprised of registered physicians in Sri Lanka. In order to obtain the sample, multistage sampling method was used. As illustrated in the figure below, initially cluster sampling method was used to divide the population into sub categories based on geographical area and then on obtaining a list of physicians employed in private hospitals in Colombo city, stratified sampling method was used to further divide the sample into homogeneous groups based on nature of occupation, hence a simple random sample was drawn from the two combined categories. (Please refer appendix D for further details). Secondary Data Analysis The Future of Online Utility Bill Payment Systems Although the idea of online utility bill payment is quite unfamiliar to most Sri Lankan households, online utility bill payments is one of the popular method of paying utility bills, mostly in developed countries such as the US. Hence according to a survey by the NLCCDG in 2005, 75% of the US cities had already implemented a separate webs5%ite for their citizens in order to make utility bill payment (IT Facts, 2005). According to Forrester Research, it is estimated that some47 million US households will pay utility bills online at the end of year 2010, which is a 75% increase from 2004 (illustrated in the figure below). Furthermore, the survey reported that among the consumers who are below the age of 30, the interest in online utility bill payment will grow by 219% and 32% of increase among baby boomers (BCR Access, 2006). Although there are no direct surveys that has been carried out in the Sri Lankan context with regards to online utility bill payments, according to the internet world stats website, the internet users have increased significantly during the past few years hence the percentage of penetration have increased by approximately 3% in year 2010 compared to 1.8% increase in year 2009 (internet world stats, 2010). The figure below illustrates the trend in internet users in Sri Lanka (source: internet world stats, 2010). Although the adoption of new technologies by the Sri Lankans is comparatively sluggish when compared to other Asian countries in the region, the government of Sri Lanka has taken numerous steps in order to enhance the e-commerce base activities. Hence one of the most significant episodes in the authorized regulation of e-commerce in Sri Lanka was the endorsement of the Electronic Transactions Act in 2006. This act was implemented in order to assist the commercial and financial activities by removing barriers to electronic transactions (Kariyawasam, 2008). Consequently since then many companies providing various services, especially utility services, have implemented systems that allows consumers to conduct their transactions via online. Chapter 4 Data Analysis The primary data for this study were collected through a survey based field study which consisted of thirteen questions (please refer appendix E for the questionnaire). The survey was administered to the physicians working at four major private hospitals in Colombo, namely Lanka Hospitals, Oasis Hospital, Asiri Surgical Hospital and Nawaloka Hospital. Fifty (50) questionnaires were randomly distributed among the physicians employed at all four hospitals and the responses were collected two days after the initial distribution of the survey. In total, forty four (44 i.e. 88%) physicians responded. Total of 29 items were used in this empirical study, including customer characteristics, perceived risk, perceived benefits, and merchants website and service features. To calculate the internal consistency of these items, a reliability analysis was performed by computing Cronbachs Alpha for each item. Hence all items are within the range of 0.746 (illustrated in the figure below) which is within the commonly accepted range, i.e., ÃŽÂ ± à ¢Ã¢â‚¬ °Ã‚ ¥ 0.69 (He Mykytyn, 2007). According to the findings about the awareness level on online utility bill payment systems in Sri Lanka, the results indicated that in general all the respondents were moderately aware. However, when categorized according to the age, those of who were over 46 years old were only slightly aware about online utility bill payment systems, and male respondents demonstrated more knowledge on online utility bill payment systems than female respondents. 1= Never, 2= Almost never, 3= Sometimes, 4= Almost every time, 5= Every timePreferred Bill Payment Options The respondents mostly preferred to use credit and/or debit cards for their online transactions. The debit card usage frequency was higher than the credit card usage for online utility bill payments, although in general a higher number of respondents acquired a credit card. The indirect bill payment method was the most preferred among the respondents, i.e. most consumers preferred to pay their utility bills (excluding the telephone bills) through a third party website such as a bank or portal, or by using software that interacts with the payers bank (Flynn Bowes, 2005). Despite of any age differences, the consumers attitude towards online utility bill payment systems were positive. Hence most respondents thought that it is important that all companies must implement online bill payment systems as opposed to offline payment methods. Regression Analysis A regression analysis was performed using the individuals intention (UI) as the dependent variable and perceived risk (PR), perceived benefits (PB), merchants website service and features (MWSF) and computer skill (CK) as the independent variables. The Equation for this model is as follows Individuals Intention to adopt an online utility bill payment system (UI) = ÃŽÂ ²0 + ÃŽÂ ²1Perceived Risk (PR) +ÃŽÂ ²2 Perceived Benefits (PB) + ÃŽÂ ²3 Merchants Website Service Features (MWSF) + ÃŽÂ ²4 Individuals Computer Skill (CK) i.e. UIn = ÃŽÂ ²0 + ÃŽÂ ²1PRn +ÃŽÂ ²2PBn + ÃŽÂ ²3 MWSFn + ÃŽÂ ²4CKn Where ÃŽÂ ²01234 = Regression coefficients n = 1, 2, 3à ¢Ã¢â€š ¬Ã‚ ¦ 44 Table Regression Analysis Result Dependent Variable: Individuals Intention to Adopt an Online Utility Bill Payment Option Figure Framework on Factors Affecting the Individuals Intention to Adopt an Online Utility Bill Payment System .316 .418 -.281 .238 Individuals Intention to Adopt an Online Utility Bill Payment System Individuals Computer Skill Merchants Website Service Features Perceived Benefits Perceived Risks Therefore from the findings above, it is evident that perceived risks, perceived benefits and individuals computer skill variables indicate a positive relationship with the intention to adopt an online utility bill payment system variable. The merchants website service features variable, however, indicates a negative relationship, this explains that more than the services offered by certain merchants regarding online utility bill payments, respondents were more concerned about factors such as security, trust, privacy, time, and other beneficiaries when it comes to adopting an online utility bill payment system. Chapter 5 Conclusion Recommendation The main objective of this study was to empirically investigate the factors affecting the individuals intention to adopt an online utility bill payment system in Sri Lanka. The primary investigation on the topic identified that there are several factors influencing the adoption of online utility bill payment systems by consumers in the country. Since the country is still in its infancy of adopting online payment methods as oppose to offline payment methods, the study was conducted among physicians, a highly qualified and professional set consumers who are more likely to be in touch with new technologies. Thus the findings of this study are from a survey that consisted of 44 physicians employed at four major private hospitals in the Colombo city. The results indicated that although in general all the respondents were reasonably aware about the online utility bill payment systems that were available for them, the younger who were below the age of 30 were extremely aware about online utility bill payment systems compared to the rest of age groups. Additionally it was also found that male respondents were more aware about online payments than female respondents. The general usage of credit/debit cards and online bank accounts for the payments of utility bills was found to be relatively less. This can be also related to the finding from the secondary research which analysed that the usage of credit and debit cards has declined in Sri Lanka due to various reasons such as the economic turmoil and high interest charges applied by subsequent banks which issue the credit/ debit cards. Thus, the use of online bank accounts for the settlement of online utility bill payments showed a higher rate over credit and debit card usages. Moreover, although most respondents stated that they preferred to pay their telephone bills directly from the consequent merchants website, for other payments such water and electricity, most respondents preferred to adopt payment systems that were implemented by third party vendors such as banks. Concerning the consumers attitude towards online utility bill payment systems, majority of the respondents stated that it is important for utility service companies to mark their presences on the internet thus implement online payment systems. Interestingly, apart from the younger age group below 30, respondents between the ages 41-45 also indicated a high positive attitude towards the importance of online utility bill payment systems. Hence the survey revealed that most respondents were concerned about the credit cards frauds, security levels, and privacy when it came to making online payments. Thus these factors which fell under the variable perceived risks indicated a positive relationship with the individuals intention to adopt an online utility bill payment system. Furthermore, it was found that respondents enthusiasm to make online utility bill payments also depended on perceived benefits, which included factors such as ease of use of the system, speed, avoidance of late payments and queues, and time. This also supported as positive with the individuals intention to adopt an online utility bill payment system. Moreover, individuals computer skill which was measured using the information based on the years of computer experience and internet experience which the respondents possessed supported positive (although weak) relationship with the adoption of an online utility bill payment system. Nevertheless, the impact of merchants website service and features were not considered as an important or influential factor by the respondents to adopt an online utility bill payment system. This may be due to the lack of design and service features that are made available to the customers by the existing utility companies. In conclusion, this investigation was carried out as an extension of the Technology Acceptance Model (TAM) which was initially developed by Davis in 1989 (cited in Ramayah et al., 2005); with additional variables that were assumed to affect the individuals intention to adopt online utility bill payment systems, which is a branch of e-commerce associated with online consumer behaviour. Hence according to the findings in this investigation, it could be assumed that the youthful consumers who have received a higher level of education are more aware about online bill payment systems thus are more notably agreeable to adopt online bill payment systems as a convenience way of settling utility bills. It can also be assumed that the method of online utility bill payment is not being widely accepted in Sri Lanka due to the lack in consumers confidence on security of payments, privacy issues, and their trust on particular merchants. Therefore companies must take necessary actions required to improve to consumers confidence about online bill payments and further emphasis and educate the consumers on particular benefits that will be offered to them through the utilisation of online bill payment systems.

Drama piece using different extracts from other plays and social :: Drama

Drama piece using different extracts from other plays and social references from television programmes Drama essay one part two In our drama piece we are using different extract from other plays and social references from television programmes. We have also used song lyrics, which fitted the mood and context of the piece to inspire us and add to the drama. The portrayal in books and film has helped us to build up our characters and to see the reactions from the different times in which book like 'The cement garden' and films such as 'Girl, interrupted' are set. We used an extract of Macbeth's which we adapted to fit the performance using Lady Macbeth and the doctors lines, symbolising the problems as well as the cure all represented within one character shows the personality of the character, ie that she is self-aware, and tries to solve her own problems. The style and way it is performed as well as the difference in language makes it easily recognisable as Shakespeare, the genre is similar, with murder and influencing characters such as the Witches or our masked characters. Both Macbeth and our performance have an influential lead female, and also the male lead who is very confused with conflicting feelings. The times are very different; ours is modern whilst Macbeth is Shakespearian, written at the time of James I and was based on real characters, whilst ours is fictional. In Shakespearean times, Lady Macbeth would be washing her hands like our female character and may even be washing her hands in blood, this would all be on stage as Shakespeare likes the audience to see everything. Lady Macbeth is a very unstable character, similar to our female lead, and the washing of hands is a classic sign of mental instability. In The Crucible the style is quite different to our piece as there are much more main characters in The Crucible, but also similar because of the two female and one male relationship in both pieces. The Brother in our piece is similar to John Proctor, as they both have two love interests and choose the 'right' person. The Crucible is also set in early America, very different to our modern piece. The cultures at the time of The Crucible portray stereotypical views of young women and relationships and would look down on anything different. This is displayed within our performance with the brother being ashamed of himself for loving his sister; Proctor is also ashamed of his feelings for Abigail. We used songs with lyrics that fitted the mood and context of the scene and looked at the way incest is portrayed on television.

Marketing Applications Essay

Which environmental forces sociocultural, economic, political, legal, regulatory social ethical, competitive, or technical, might a marketer need to consider when marketing the following products in the international marketplace and why? †¢Barbie Dolls †¢Beer †¢Financial Services †¢Televisions International Marketing involves developing and performing marketing activities across national boundaries. Marketing is the process of creating, distributing, promoting, and pricing goods, services and ideas to facilitate satisfying exchange relationships with customers and to develop and maintain favorable relationships with stakeholders in a dynamic environment. Therefore, I believe all the forces sociocultural, economic, political, legal, regulatory social ethical, competitive, or technical would apply to the above mentioned products. A marketer would need to recognize the products and services customers in the home country would want and need then provide them at the right price and place. A marketer should also be able to assess the risk involved and have the ability to function and spot opportunities and threats in business matters internationally. Sociocultural: it is vital that a marketer understand the country’s people and their attitudes, beliefs, values, customs, and lifestyles preferences. A marketer may need to change the product or product label to meet the conditions, wants or the wishes of the foreign country. Economic forces: considerations would include a country’s buying power and what resources it has at its immediate disposal such as money or the ability to trade. Unemployment, recession, and a willingness to buy products are international economic forces too. Other forces are currency fluctuations, Tariff Barriers and currency exchange rates. Changes in customer buying habits and labor costs around the world are forces as well. Political, Legal and Regulatory: Understanding how laws, policies, government regulations, and self regulatory agencies affect marketing forces is a necessity. A marketer would need to be educated on how certain laws (as well as a country’s interpretations of the laws) and compliances are enforced ,such as the Federal Food & Drug Administration, Federal Trade Commission and Government controls etc, before marketing internationally. Any obstacle that makes it difficult for a business to enter a product into an international market such as slow customs, Government regulations, natural barriers, bureaucratic inactivity in processing licenses means no productivity for a business. Socioethics; how a marketer deals with international issues has a considerable impact on the businesses success. A Marketers’ standards of conduct and moral values could make or break a business deal. The marketer should do business and behave ethically. Customer may be concerned about privacy, truth in pricing and advertizing be concerned how they market their products to children and young adults. Competitive: In order to be stay on top of international competition a marketer should totally understand why, how, where, and when to do business in specific international business markets. I believe it is important to know the company’s strategic mission, its strengths and its weaknesses too. A marketer should make the product stand out from the competitor’s products by creating competitive pricing and value. The product should also be difficult to duplicate or substitute and be able to meet differences in the country’s tastes and demands. Technology: A marketer needs to be able to build efficient connections with customers and suppliers and to have the awareness and tools i.e. computer, satellite, cell phones, voice mail and faxing to solve problems and perform the job more efficiently. Other businesses may not have the latest technological knowhow or the most up to date technology. A marketer would need to understand how to get around those types of problems or it could create barriers in marketing products. Marketing Applications # 3 The shoe manufacturer would need to establish a clearly defined competitive strategy to put their efforts into motion. They would need to learn about international markets and select an appropriate field to do business in. Since domestic marketing is doing business within the borders of the local or home market it would be a good idea to first attempt limited exporting as it is usually the first step before getting into the international arena. It is also a good way to practice and establish business relationships in a different country. Limited exporting can give the shoe manufacturer an idea for how the shoes will sell where. It will also give them a feel for international trends. Limited exporting is less risky when a company wants to expand with existing products and it requires the least amount of effort and obligation on the part of the shoe manufacturer’s resources. The next step of the shoe manufacturer going international is the initial entry where the shoe manufacturer hires foreign representation or contracts with foreign manufacturers. Then they should pursue international markets, at that point they may license or franchise to another company the right to use the shoe manufacturer’s brand name or other terms. When the shoe manufacturer decides to go global they should become more aggressive in their importing and exporting business. They should explore contract manufacturing and hire a broker or send employees to foreign countries as salespeople and build upon strategic alliances or joint ventures where the shoe manufacturer buys or joins a foreign company to create new entity.

A VINDICATED SLAYER essays

A VINDICATED SLAYER essays A VINDICATED SLAYER: A CLOSER LOOK AT GEORGE ORWELLS SHOOTING AN ELEPHANT The impact of removing an animal from its natural habitat by destruction seems demoralizing to some people. Nevertheless there are times when this course of action is required due to aggressive behavior from the animal. In George Orwells story Shooting an Elephant, he was assigned as a police officer in a small Burmese village in 1950. He had been called upon to take action against a belligerent elephant, whose uncontrollable rage also led to an excruciating and painful death of a defenseless villager. The protagonist was justified in his position in destroying the elephant based upon these facts. In order to validate that Orwells action were legal and justified one must first understand the responsibilities of a police officer, the uncontrolled state of the elephant, and the impact the elephants death had on the villagers. Officers of the law are not above scrutiny in their job, but duty is above conscience. It is the responsibility of a law enforcement officer to uphold the law, regardless of how insignificant or inhumane an incident might appear. It is not the local citizens who decide what is right and wrong, but rather the laws that are in place to not only protect its citizens, but to provide the governing forces a baseline of guidance. The moral obligation of an officer of the law is to uphold these laws. In the following passages, Orwell explains that his actions were legal. The look on the face of the mauled villager looked like ... and expression of unendurable agony (Orwell 6). It was evident that mauled villager had suffered a horrific death. The death of any human being is punishable under applicable laws of the country where they take place. It does not matter whether the taking of a human life was committed by an animal or another human being. It was apparent that the villagers ...